What we doAt Van den Waal, we believe that experience has a positive impact on the value of our products. By experience, we mean the customer's encounter during the purchase and use. The core values of honesty and purity are always recognizable in our products. These items have a trustworthy origin, an in-house production process, and often feature a label chosen by the customer. The speed of delivery, consistent quality, and unparalleled taste in execution and experience contribute to the right perception. Step 1ProcurementThe journey of our products begins with selective procurement. Each product is chosen based on quality, reliability of delivery, and taste. Step 2Production and PersonalizationAt Van den Waal, a ordered product is not taken off the shelf and shipped; each product is specially produced for the customer. When placing an order, the customer selects packaging and a label. Step 3Sales exclusively to resellersEach product is carefully packaged for shipping. The quality of the product is palpable when unpacking the box.We are only satisfied when our products are perceived by the end customer as above average. That's why we pay a lot of attention to all our products. The customer experience must be optimal. Honesty and purity are clearly perceptible.